35th anniversary of DZAMA. Placing on the market of White Nosy Be and Amber Nosy-be 35th.
-Output of Old Rums boxes 5 and 8 years finished cask Cognac with their subtle aromas and exceptional roundness.
-Gold medal for the “Classic White Vintage” “Cuvée Blanche Prestige” at the Miami Festival Rum.
Production and placing on the market of Dzama Cocktail concocted by our Master Bartender specialist mixology rum and exotic fruits.
Appearance of rums arranged on the market. 11 perfumes Dzama Arranged, appetizers ready to drink with fruit and spices of Madagascar.
Release of Ruby Red Wine from Mahitasoa, from the winery near Fianarantsoa.
Opening of the Atelier Dzama Prestige dedicated to the manufacture and bottling of prestigious products and Old Rums.
Creation of the 28 year old Rhum in tribute to the founder of the group, Lucien Fohine.
THE RUM MASTERS 2012 in London
- Gold Medal for « AMBRÉ DE NOSY BE PRESTIGE »
- Gold Medal for « CUVÉE NOIRE PRESTIGE »
- Gold Medal for « RHUM PAILLE »
- Gold Medal for « BLANC DE NOSY BE PRESTIGE »
THE WSWA SPIRITS TASTING COMPÉTITION in LAS VEGAS
- Silver Medal for « AMBRÉ DE NOSY BE PRESTIGE »,
« CUVÉE NOIRE PRESTIGE et « VANILLA DZAMA 1 year »
RENAISSANCE RUM FESTIVAL MIAMI
- Gold Medal for « VANILLA DZAMA 10 years »,
- Silver Medal for « CUVÉE NOIRE CLASSIQUE »
- Bronze Medal for « AMBRÉ DE NOSY BE PRESTIGE »
Intensive advertising campaign for the brand and the slogan “Za’ Malagasy “with the Dzama cane sugar syrup.
RENAISSANCE RUM FESTIVAL MIAMI :
- Gold Medal for « VANILLA DZAMA 1 year »
- Gold Medal for « AMBRÉ DE NOSY BE PRESTIGE »
- Gold Medal for « CUVÉE NOIRE PRESTIGE »
- Silver Medal for « RHUM VIEUX DE 3 years »
- Silver Medal for « VANILLA DZAMA »
- Silver Medal for « BLANC DE NOSY BE PRESTIGE »
- Bronze Medal for « CUVÉE BLANCHE PRESTIGE »
INTERNATIONAL WINE & SPIRIT COMPÉTITION at London :
- Silver Medal for « CUVÉE NOIRE PRESTIGE »
The range prestige grows and new products are appearing on the market are: “Cuvée Blanche Prestige”, “Cuvée Noire Prestige”, “Blanc de Nosy Be Prestige”, “Ambré de Nosy Be Prestige”, Tsingy and old Rum XV years.
New products that are added to existing ones such as old rums 3 years, 6 years and 10 years and are destined for the international market.
INTERNATIONAL WINE & SPIRIT COMPÉTITION in London
- Silver medal and best presentation for « RHUM VIEUX DE 3 years »
- Bronze Medal for « VANILLA DZAMA »
Launch of the Rum Cream. 3 varieties out of production: Cream vanilla-coconut-vanilla cream strawberry, vanilla cream pistachio.
Total range and improved taste redesign, design of each product Dzama
Dzama Ice enters the market
The range of liqueurs appeared and Mandarin Divine and the Couleur Coffee are placed on the market.
The Dzama Freeze appeared. A punch that combines the sweetness of rum with that of tropical fruits from Madagascar.
Generalization of the long bottle for all ranges. Despite the crisis in this period, the company VIDZAR invaded the market with the club 40 °.
Getting Started with automatic line for bottling.
Renovation of the shape of the bottles by the introduction of the long bottle on the market. The white cuvée was the first to benefit from this makeover.
Introduced on the Red Card.
Launch of “Cuvée Blanche” white rum that disrupts the market with its refined taste and fruity aroma.
Launch of the 3 year old rum.
Introduction of 6 year old Rum and Straw Rum (Rhum Paille) on the market
Launch of the special vintage Donia 42 ° for 1 Donia Festival and parallel launch of Coco Punch
Always in constant growth, the Dzama 42 °, first white rum ever developed in Madagascar enters the market, despite the economic crisis.
Due to the burdens of production, distribution and the poor condition of road infrastructure, it becomes imperative to transfer the factory from Nosy-be to the capital. A new strategy that gives a boost to the company and the opportunity to expand its range by putting the Dzama 43 ° on the market. (Current black vintage – Cuvée Noire)
First production with the launch of the Dzama 52 ° which quickly becomes the most demanded in the country.
Lucien Fohine RAKOTONDRATSIMA is the founding father of Vidzar Company. This visionary who has shaken up the traditions of rum discovers that the sugar factory of Nosy-be Hellville produces an alcohol with unique flavors. Following his research, he concludes that this is due to the roots of ylang-ylang combined with those of the cane and fragrances clove of pepper and vanilla. He understands that treating this liquid treasure in the rules of art, it can create a rum with very special qualities, worthy of the greatest. He then created the Vidzar company and moved to Nosy Be and calls his Dzama rum, short for the city of Dzamandzar.